Brand tracking

Measure your brand health continuously

Continuously measure your brands health from awareness to purchase compared to your main competitors. Our standard brand tracking measure brand health for an entire category and normally 10 brands.

Brand health metrics include:

  • Conversation Funnel
  • Top of Mind, Spontaneous and Aided Awareness
  • Consideration
  • Preference
  • Purchase

Extended version:

Ad recall, Share of voice, NPS, Ease of use and other metrics can be added upon request

The report

The report will be continuously updated and accessible via your SynoCloud log in.

  • Live access to data in intuitive dashboard
  • Export data to PDF or PPT.
  • Use historic survey data from brand tracking for new surveys


Price starting from 750 EUR per month and country for collecting 125 interviews with a nationally representative sample each week. Different set up and pricing is available for the extended version, for quarterly tracking or for custom projects where questions or target group is not standard.

Easily order standardized market research projects

Gabor Granger pricing studies, brand tracking, campaign evaluation research modules and more.